Host/Havas represents Oroton
By Jonas Lopez in Marcoms News on Monday, 15th October 2018 at 3:28pmPR agency Host/Havas has signed accessories company Oroton as a new client.
Under the new partnership, Host/Havas will aid Oroton in rebranding and revising its business model after 80 years of operation. The work includes creating a long-term vision for the company, adoption of new tech solutions, and market research, said Oroton CEO David Kesby.
“Oroton is an iconic brand in Australia and we’re delighted to partner them on the next phase of their transformation. We will be working with multiple stakeholders across the business with the aim of reshaping how consumers see them today and into the future – an exciting challenge which we hope will have a significant impact on the Australian retail landscape,” said Host/Havas CEO Laura Aldington.
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