Ogilvy ANZ lands Wotif gig
By Jonas Lopez in Marcoms News on Friday, 04th May 2018 at 1:57pmOgilvy ANZ has won the representation rights for online accommodation company Wotif.
The agency earned the account after three months of negotiations.
The new partnership calls for Ogilvy to handle Wotif’s brand, creative, PR, social media, and content creation duties. Select personnel from Ogilvy’s offices in Brisbane, Sydney, and Auckland will be assigned to the account.
Ogilvy’s ability to provide both traditional and innovative media executions across a broad spectrum of geographic locations is something we’ve worked hard to establish, and something that is now really paying dividends,” said Ogilvy Australia CEO David Fox.
“We were impressed by Ogilvy’s ability to provide creative executions which align with our requirements and needs acro...
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