Announcement posted by Social Tap 16 Dec 2025
lyf Expands Its Australian Footprint with New lyf on Elizabeth Melbourne, NOW OPEN
Dear Friends,
A refreshed example of Melbourne's remaining brutalist architecture joins The Ascott Limited, Australia's growing experience-led hospitality brand lyf, following strong performance in Sydney and Melbourne.
IMAGES IN MEDIA RELEASE ATTACHED
Location:
- 489 Elizabeth St, Melbourne
Property Description:
- 90 rooms, elevated playful interiors and creative social spaces that reflect lyf's energetic design philosophy.
- Sister property to lyf Colllingwood Melbourne and lyf Bondi Junction Sydney.
Facilities:
- The ground floor is anchored by the onsite Bonnibel restaurant, an all-day dining venue serving both hotel guests and the public.
- lyf also boosts a modern and well-equipped communal kitchen, laundry and gym.
- The property also houses a range of conference and events spaces, a diversity that caters for boardroom meetings through to ballroom-capacity gatherings of up to 250 guests.
About:
- lyf on Elizabeth Melbourne is a 90-room, experience-led social living property known for its vibrant social design and community-driven stays. Located at 489 Elizabeth Street, the property sits at the gateway to Melbourne's most iconic attractions including the legendary Queen Victoria Market, the State Library, RMIT University, and the city's buzzing retail and dining precincts.
- Features will curated activations with Melbourne's own artisans and artists through an in-house program, creating a vibrant, community-driven atmosphere that celebrates the city's creative spirit.
- Onsite restaurant, Bonnibel is the brand's second iteration, following its debut at lyf Bondi Junction Sydney. Its playful concept, Hot Slices. Cold Brews. offers fresh pizzas by slice, specialty coffee, and cold craft beers. With street front views over bustling Elizabeth Street, Bonnibel will bring an energetic, community-driven atmosphere to the precinct welcoming in-house guests and visitors.
Full media release attached.
Kind regards,
Gail
0411 420 019
gail@socialtap.com.au