Australia to break CPR record on Monday, 30th November

Announcement posted by Take Heart Australia 27 Nov 2015

Please find news story for Monday’s diary. We can also arrange a piece for Saturday or Sunday, if you’re keen to set something up. I can be reached on 0414096450.

Newly listed charity, Take Heart Australia (THA) and its thousands of volunteers, are on a mission to dramatically decrease deaths in CPR, kicking things off on Take Heart Australia Day on Monday November 30. For the first time, the country’s leading medical offices and emergency service professionals have joined forces to up-skill Aussies and launch the country’s biggest campaign on CPR education.

CALL TIME

When: MONDAY, 30th NOVEMBER
What time: 8.30am
Where: Sydney's ALLIANZ STADIUM, Driver Ave, Moore Park, NSW, 2021
What:

Sydney's Allianz Stadium have donated the whole space to train as many people as possible on the day and events are happening all across the country
Attendees include sporting stars, celebs, schools and Qantas staff in uniform
Interview opportunity with Professor Paul Middleton, Clinical Associate Professor of Emergency Medicine at University of Sydney and founder of Take Heart Australia
Survivor case studies, including Cassandra Scott (more info below)

Why:

Sudden Cardiac Arrest (SCA) accounts for almost 20% of total deaths in Australia - more than lung cancer, accidents and strokes combined
Every year 12,000 Aussies die who potentially could be saved by a bystander - hundreds are under the age of 35

STATS

Sudden Cardiac Arrest (SCA) accounts for almost 20 % of total deaths in Australia - more than lung cancer, accidents and strokes combined
SCA can happen to anyone, anywhere, at any time
30,000 Aussies suffer Sudden Cardiac Arrest (SCA) every year… but only 9-10% survive.
More than 500 lives are unnecessarily lost to Sudden Cardiac Arrest (SCA) every week.
Cities like Seattle, have survival rates around 60% for many cardiac arrests because ¾ of their population is trained in CPR
After the heart stops, it takes 4-5 minutes for permanent brain damage to kick in… but on average, it takes 8-10 minutes for an ambulance to arrive…
Every year, 12,000 Aussies die who potentially could be saved by a bystander- hundreds are under the age of 35

INTERVIEW OPPORTUNITIES

Professor Paul Middleton, Clinical Associate Professor of Emergency Medicine at University of Sydney and founder of Take Heart Australia. Committed to shifting the stats around SCA in Australia, Professor Paul formed THA after his own experience saving a life while studying medicine in his teens in the UK in the 1980’s
Cassandra Scott – Survivor of SCA. Cassandra was swimming at Coogee Beach when she went into sudden cardiac arrest. Fellow swimmer Neil Clugston, lifeguard on duty Luke Twitchings, and emergency physician Dr. Matthew Oliver performed CPR until Cassandra was eventually able to gain a pulse and could breathe and sit up on her own
Resus Andy – A cheeky resuscitation mannequin who was accidentally bestowed life during a routine CPR drill. A new puppet operated by award-winning puppeteer Heath McIvor (best known as the talented hand behind Randy Feltface of Sammy J and Randy in Ricketts Lane, but also his puppetry work on productions such as The Hobbit, The Lion, the Witch and the Wardrobe and Walking With Dinosaurs) Take a look at the 1^st video of the series HERE: https://www.youtube.com/watch?v=Yp7vkT2NYx8
We also have other case studies available for interview including an 18 year old who was revived at school, and medical professionals including NSW Ambulance.

THE RESUS ANDY WEB-SERIES
RESUS ANDY & TEGAN is not only laugh-out-loud funny and irreverent, it’s all about relaying the dismal statistics around Sudden Cardiac Arrest in Australia and telling everyday Aussies how they each have the power to change them.
Take a look: https://www.youtube.com/watch?v=Yp7vkT2NYx8
https://www.facebook.com/takeheartaustralia/
http://www.takeheartaustralia.com.au/

Thanks
Olivia

02 9286 1221
0414 096 450