Digital Squad launches into Melbourne

Auckland based specialist SEO agency, Digital Squad, has officially launched Australian operations from 1 August. 

Situated at the newly established Waterman Business Centre in Chadstone, the expansion has been spearheaded by CEO and Founder, Shane Chand.

With 15 in-house SEO professionals and client ranging from startups to multi billion dollar companies, the team have quickly established a reputation in the marketplace as the authority in White Hat, Content Driven search engine optimisation.

CEO, Shane Chand commented in latest Computer World interview that "the Melbourne SEO landscape draws parallels to the New Zealand one - both have their fair share of good and bad agencies. Apart from having a superior understanding of current Google Algorithm, we also have an idea of where Google is taking future updates - hence, we're pioneering content led SEO which is about building engagement rather than just backlinks" 

CTO Anvesh Katuri also added the advent of AI and Google’s Rankbrain however, it’s getting increasingly difficult to manipulate rankings with black hat or aggressive tactics. Business which have been caught out with Blackhat tactics often pay a heavy price, with Google wiping out flagged sites completely off organic search results -often leading to heavy losses in online revenue.

For service or media enquires, please contact Shane on 0434188870.

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