AI journalism experiment uncovers hard truths
By Phil Sim in Media News on Wednesday, 26th March 2025 at 11:45amPublishers can, and will, attempt to replace journalists with AI reporters, but Mi3 technology editor Andrew Birmingham believes they'll regret it.
Birmingham devoted three months, including much of his Christmas break, to building a site called Unprompted.news staffed by fifteen AI reporters.
By the end of his experiment Unprompted.news was beginning to gain traction as a destination, having produced nearly 100 articles on topics ranging from politics, to technology and entertainment.
And while Birmingham's experience has reaffirmed his belief Artificial Intelligence is a critical technology that journalists can, and should be using to do their jobs better; he concluded that the human element simply cannot be replaced.
"I went into this thinking, can these tools make journal...
To continue reading this article...
More Influencing|Tech
Centre announces 15,000 AI scholarships for media and entertainment sectors
By Staff Writer in Media News on Wednesday, 06th May 2026 at 3:03pm
Insider: David Swan's top pitching tips for PRs
By Will McLennan in Media News on Wednesday, 06th May 2026 at 11:51amMurdoch makes $418 million play for New York magazine and more
By Staff Writers in Media News on Wednesday, 06th May 2026 at 7:54am
Upfront: Rates bite again, Bullock’s budget warning, Victoria’s debt blowout
By Staff Writers in Media News on Wednesday, 06th May 2026 at 5:05am
Senior journalist Pradeep Tiwari passes away at 57
By Staff Writer in Media News on Tuesday, 05th May 2026 at 9:01pmTODAY’S TEN: BJP storms Bengal, Vijay ends Dravidian era, Kerala swings back to UDF
By Staff Writer in Media News on Tuesday, 05th May 2026 at 3:02pm
No FIR yet in Hazaribagh journalists’ assault case a week after incident
By Meena R. Prashant in Media News on Tuesday, 05th May 2026 at 2:56pm
Media news latest
Marcoms news latest