Bauer overhauls Bounty
By Jonas Lopez in Media News on Friday, 20th March 2020 at 3:43pm
Bauer Media has reworked parenting brand Bounty.
The undertaking involved, among others launching a new brand identity, a new website at bountyparents.com.au, and a members’ rewards program.
The project enables the Bounty team to interact with parents and expectant parents about the resources they need for their children. The rewards program includes perks such as invitations for product trials and exclusive deals.
“We know that expectant parents and mums and dads are hungry for information about all things parenting – and that extends to the products and services they buy for their family. Not only are they eager to read, listen and watch parenting content, they are also keen to share their own insights and opinions, and highly rate ‘word of mouth’ r...
To continue reading this article...
More Media News
TODAY'S TEN | Grounded: IndiGo overbooked, under-crewed and overwhelmed
By Pragadish Kirubakaran and Meena R Prashant in Media News on Friday, 05th December 2025 at 4:39pm
New InnovationAus journo Allen – a great appointment says Editor Hendry
By Will McLennan in Media News on Friday, 05th December 2025 at 2:17pmWorking on It - Real Talk for Modern Men podcast focuses on men's wellness
By Tony Bosworth in Media News on Friday, 05th December 2025 at 12:49pmTHE BRIEF: Kids' stuff
By Tony Bosworth in Media News on Friday, 05th December 2025 at 6:02am
BARC official, channel owner booked for alleged TV ratings manipulation
By Staff Writer in Media News on Thursday, 04th December 2025 at 6:08pm
EGI expresses serious concern over SIA raid on Kashmir Times office
By Staff Writer in Media News on Thursday, 04th December 2025 at 6:05pm
Navneet Sehgal steps down as Prasar Bharati chairman
By Staff Writer in Media News on Thursday, 04th December 2025 at 5:49pm
Media news latest
Marcoms news latest