Bauer overhauls Bounty
By Jonas Lopez in Media News on Friday, 20th March 2020 at 3:43pm
Bauer Media has reworked parenting brand Bounty.
The undertaking involved, among others launching a new brand identity, a new website at bountyparents.com.au, and a members’ rewards program.
The project enables the Bounty team to interact with parents and expectant parents about the resources they need for their children. The rewards program includes perks such as invitations for product trials and exclusive deals.
“We know that expectant parents and mums and dads are hungry for information about all things parenting – and that extends to the products and services they buy for their family. Not only are they eager to read, listen and watch parenting content, they are also keen to share their own insights and opinions, and highly rate ‘word of mouth’ r...
To continue reading this article...
More Media News
Influencing Insider | Upcoming Conversation with Aakriti Dhawan
By Staff Writer in Media News on Wednesday, 11th March 2026 at 4:45pm
Somerset Indus Capital Partners appoints SPAG FINN Partners as its strategic communications partner
By Staff Writer in Media News on Wednesday, 11th March 2026 at 4:43pm
TODAY'S TEN: Gas rationing, Jal Jeevan Mission nod, J&K tourism push and more
By Meena R. Prashant in Media News on Wednesday, 11th March 2026 at 3:58pm
FOURTH RIGHT: Ratings industry finds a new scoreboard
By Pragadish Kirubakaran in Media News on Wednesday, 11th March 2026 at 3:04pm
India secures 77 shortlists at Spikes Asia 2026
By Staff Writer in Media News on Wednesday, 11th March 2026 at 3:03pm
Ryan and Serrels Kickstart new gaming mag
By Will McLennan in Media News on Wednesday, 11th March 2026 at 11:00am2026 David Hellaby Best Media Relations Finalists
By Influencing in Media News on Wednesday, 11th March 2026 at 9:00am
Media news latest
Marcoms news latest