Bauer overhauls Bounty
By Jonas Lopez in Media News on Friday, 20th March 2020 at 3:43pm
Bauer Media has reworked parenting brand Bounty.
The undertaking involved, among others launching a new brand identity, a new website at bountyparents.com.au, and a members’ rewards program.
The project enables the Bounty team to interact with parents and expectant parents about the resources they need for their children. The rewards program includes perks such as invitations for product trials and exclusive deals.
“We know that expectant parents and mums and dads are hungry for information about all things parenting – and that extends to the products and services they buy for their family. Not only are they eager to read, listen and watch parenting content, they are also keen to share their own insights and opinions, and highly rate ‘word of mouth’ r...
To continue reading this article...
More Media News
Former Telegraph editor R. Rajagopal's passport renewal stalls for over 100 days as Kerala CM, Editors Guild step in
By Meena R. Prashant in Media News on Tuesday, 30th June 2026 at 3:28pm
Who do we trust? The shrinking credibility of modern journalism
By Suganthi Marimuthu in Media News on Tuesday, 30th June 2026 at 3:15pm
TODAY’S TEN: Coaching reforms, Delhi doubles down on EVs, 1990 Kashmir case revived after 36 years and more
By Staff Writer in Media News on Tuesday, 30th June 2026 at 2:47pm
TSJC honours Tripura’s top sportspersons at annual awards ceremony
By Staff Writer in Media News on Tuesday, 30th June 2026 at 1:59pm
BBC bags three WAN-IFRA honours for public interest journalism
By Pavithra in Media News on Tuesday, 30th June 2026 at 1:26pm
Nitin Vishwakarma joins Karamtara Engineering as senior manager
By Staff Writer in Media News on Tuesday, 30th June 2026 at 1:13pm
Opinion: Is the tech to mainstream pathway dead?
By Phil Sim in Media News on Tuesday, 30th June 2026 at 11:29am
Media news latest
Marcoms news latest