Bauer overhauls Bounty
By Jonas Lopez in Media News on Friday, 20th March 2020 at 3:43pm
Bauer Media has reworked parenting brand Bounty.
The undertaking involved, among others launching a new brand identity, a new website at bountyparents.com.au, and a members’ rewards program.
The project enables the Bounty team to interact with parents and expectant parents about the resources they need for their children. The rewards program includes perks such as invitations for product trials and exclusive deals.
“We know that expectant parents and mums and dads are hungry for information about all things parenting – and that extends to the products and services they buy for their family. Not only are they eager to read, listen and watch parenting content, they are also keen to share their own insights and opinions, and highly rate ‘word of mouth’ r...
To continue reading this article...
More Media News
Senior journalist Kamal Arora passes away
By Staff Writer in Media News on Tuesday, 06th October 2026 at 10:22pmArunachal Press Club completes 44 years
By Staff Writer in Media News on Tuesday, 06th October 2026 at 8:29pm
TODAY’S TEN: Delhi loses nearly 59 lakh registered voters, Assam sends first international cargo since 1947
By Staff Writer in Media News on Tuesday, 06th October 2026 at 4:29pm
How a Divya Marathi investigation into tribal childbirth drew same-day court action
By Meena R. Prashant in Media News on Tuesday, 06th October 2026 at 4:13pm
Legend of TV news Hugh Riminton retires
By Staff Writers in Media News on Tuesday, 06th October 2026 at 7:55am
Upfront: Migration cut pledge, Celebrity empire implodes, Rail loop scandal.
By Staff Writers in Media News on Tuesday, 06th October 2026 at 6:05am
“It’s exactly what I wanted”, Serrels and Ryan share thoughts on Continue? launch
By Will McLennan in Media News on Tuesday, 06th October 2026 at 7:55amMedia news latest
Marcoms news latest