Bauer overhauls Bounty
By Jonas Lopez in Media News on Friday, 20th March 2020 at 3:43pm
Bauer Media has reworked parenting brand Bounty.
The undertaking involved, among others launching a new brand identity, a new website at bountyparents.com.au, and a members’ rewards program.
The project enables the Bounty team to interact with parents and expectant parents about the resources they need for their children. The rewards program includes perks such as invitations for product trials and exclusive deals.
“We know that expectant parents and mums and dads are hungry for information about all things parenting – and that extends to the products and services they buy for their family. Not only are they eager to read, listen and watch parenting content, they are also keen to share their own insights and opinions, and highly rate ‘word of mouth’ r...
To continue reading this article...
More Media News
TODAY’S TEN: NEET paper trail under scanner, fuel inflation surges and more
By Staff Writer in Media News on Friday, 15th May 2026 at 3:15pm
FOURTH RIGHT: When does your social media post land you in jail?
By Pradeep Damodaran in Media News on Friday, 15th May 2026 at 3:09pm
IN PR: Hughes makes London switch
By Staff Writers in Media News on Friday, 15th May 2026 at 2:20pm
Heart-breaking closure of 100-year old newspaper
By Staff Writers in Media News on Friday, 15th May 2026 at 7:46am
Upfront: Bracket-creep tax blitz, NDIS rules tightened, Coles discounts ruled fake.
By Staff Writers in Media News on Friday, 15th May 2026 at 5:54am
TechDay overhauls website look with greater visual focus
By Will McLennan in Media News on Friday, 15th May 2026 at 11:30am
Meritorious children of journalists to be honoured at KUWJ state-level award ceremony on May 31
By Staff Writer in Media News on Thursday, 14th May 2026 at 5:57pm
Media news latest
Marcoms news latest