Dentsu India expands GEO capabilities for AI-driven discoveries
By Staff Writer in Media News on Wednesday, 30th September 2026 at 9:10pm
Dentsu India is expanding its Generative Engine Optimization (GEO) Practice to help brands strengthen visibility and relevance across AI-powered experiences as consumer discovery habits evolve.
The practice brings together proprietary intelligence, ecosystem technologies, data, search and content expertise, technical optimization and measurement to help businesses understand how AI systems interpret information about their brands and identify gaps in visibility and representation.
At its core is Dentsu Search Intelligence, which combines search, content and AI-discovery intelligence to help brands understand how they are discovered across traditional and generative environments. Dentsu is also integrating technologies such as the Dentsu AI Search Suite into its solutions and workflows....
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