Epitome: A Nextdoor a day keeps the Meta away
By Elliott Richardson in Epitome on Thursday, 25th November 2021 at 11:36amEpitome is brought to you by the 2021 Samsung Australia IT Journalism Awards.
Business | How do you fight back against the metaverse, or its God Emperor, the sentient Sweet Baby Ray’s powered cyborg that is the Z-1000? You expand Nextdoor.
That’s what Nextdoor CEO Sarah Friar told The Australian’s David Swan anyway. Swan said Friar is Down Under following her company listing on the NYSE as it plans to expand in Australia. Friar told Swan that she believes keeping everything online and then in the metaverse will isolate older members of society who don’t know how to use the technology. Just how Friar is going to be expanding Nextdoor to take on Facebook? She doesn’t say. The app is used by roughly 30 per cent of households in America but only one in 10 Australian households. W...
Business | How do you fight back against the metaverse, or its God Emperor, the sentient Sweet Baby Ray’s powered cyborg that is the Z-1000? You expand Nextdoor.
That’s what Nextdoor CEO Sarah Friar told The Australian’s David Swan anyway. Swan said Friar is Down Under following her company listing on the NYSE as it plans to expand in Australia. Friar told Swan that she believes keeping everything online and then in the metaverse will isolate older members of society who don’t know how to use the technology. Just how Friar is going to be expanding Nextdoor to take on Facebook? She doesn’t say. The app is used by roughly 30 per cent of households in America but only one in 10 Australian households. W...
To continue reading this article...
More Influencing|Tech
Media news latest
Mark Furler, News Corp's National Digital Editor, regionals and communities, is celebrating no less than 40 years as a journalist.
... Show more
In today's news roundup there's frothing aplenty at small beers, Hastie's reading list, council of elders, tax issues, Bondi Junction inquest, 'The horns of a dilemma', 'Bombshell exclusive', subs' deal could sink', suspect in Gus search, plus more. Stories and pictures by Stephen Gibbs, Phillip Coorey, Ben Doherty, Shannon Deery, Martin Ollman, Grant McArthur, Lachlan Abbott, Arsineh Houspian, Max Mason-Hubers, Eliza Barr and Eilidh Sproul-Ellis, Kate Aubusson, Perry Duffin, Greg Brown, Sarah Ison, and Elizabeth Pike, Dennis Shanahan and Martin Ollman, Jessica Wang, William Elliott, Justin Lloyd and James Morrow. ... Show more
The Hervey Bay Advertiser joins the list of now defunct local newspapers, with publisher Malcolm Quinn announcing the newspaper has closed its doors, citing increased costs and insufficient revenue and an unwillingness to compromise on quality.
... Show more
Marcoms news latest
PR experts Nick Zonnios and Lauren Hunt have teamed up to launch Zonnios&Hunt, a communications consultancy designed to streamline brand storytelling with a sharp, strategy-first approach, Mumbrella reported. ... Show more
Moët Hennessy Australia New Zealand has appointed Nausicaa Charrier as its marketing director, Mumbrella reported. ... Show more
Sling & Stone founder and CEO Vuki Vujasinovic will step down on January 1 after leading the agency for over a decade. ... Show more