Epitome: A Nextdoor a day keeps the Meta away
By Elliott Richardson in Epitome on Thursday, 25th November 2021 at 11:36amEpitome is brought to you by the 2021 Samsung Australia IT Journalism Awards.
Business | How do you fight back against the metaverse, or its God Emperor, the sentient Sweet Baby Ray’s powered cyborg that is the Z-1000? You expand Nextdoor.
That’s what Nextdoor CEO Sarah Friar told The Australian’s David Swan anyway. Swan said Friar is Down Under following her company listing on the NYSE as it plans to expand in Australia. Friar told Swan that she believes keeping everything online and then in the metaverse will isolate older members of society who don’t know how to use the technology. Just how Friar is going to be expanding Nextdoor to take on Facebook? She doesn’t say. The app is used by roughly 30 per cent of households in America but only one in 10 Australian households. W...
Business | How do you fight back against the metaverse, or its God Emperor, the sentient Sweet Baby Ray’s powered cyborg that is the Z-1000? You expand Nextdoor.

That’s what Nextdoor CEO Sarah Friar told The Australian’s David Swan anyway. Swan said Friar is Down Under following her company listing on the NYSE as it plans to expand in Australia. Friar told Swan that she believes keeping everything online and then in the metaverse will isolate older members of society who don’t know how to use the technology. Just how Friar is going to be expanding Nextdoor to take on Facebook? She doesn’t say. The app is used by roughly 30 per cent of households in America but only one in 10 Australian households. W...
To continue reading this article...
More Influencing|Tech
Media news latest
Vinyl Group chief operating officer Joel King has left his job at the music-tech business, and there are no plans to backfill his role, reports Hal Crawford at Mumbrella. ...
Show more
Sydney’s 2GB will present live, comprehensive coverage of the State Funeral for legendary Australian broadcaster John Laws this Wednesday, November 19, ensuring listeners across the country can pay their respects and reflect on his extraordinary career. ...
Show more
The Seven Network’s brand-new Parliament House bureau has been officially opened by Prime Minister Anthony Albanese. The original bureau, which was largely untouched since Parliament House opened in 1987, has undergone a transformation – doubling in size through the addition of a neighbouring suite – and now has an expanded studio that is capable of hosting interview programs and live broadcasts when the biggest news breaks in Canberra. ...
Show more
Marcoms news latest
PR experts Nick Zonnios and Lauren Hunt have teamed up to launch Zonnios&Hunt, a communications consultancy designed to streamline brand storytelling with a sharp, strategy-first approach, Mumbrella reported. ...
Show more
Moët Hennessy Australia New Zealand has appointed Nausicaa Charrier as its marketing director, Mumbrella reported. ...
Show more
Sling & Stone founder and CEO Vuki Vujasinovic will step down on January 1 after leading the agency for over a decade. ...
Show more