Epitome: A Nextdoor a day keeps the Meta away
By Elliott Richardson in Epitome on Thursday, 25th November 2021 at 11:36amEpitome is brought to you by the 2021 Samsung Australia IT Journalism Awards.
Business | How do you fight back against the metaverse, or its God Emperor, the sentient Sweet Baby Ray’s powered cyborg that is the Z-1000? You expand Nextdoor.
That’s what Nextdoor CEO Sarah Friar told The Australian’s David Swan anyway. Swan said Friar is Down Under following her company listing on the NYSE as it plans to expand in Australia. Friar told Swan that she believes keeping everything online and then in the metaverse will isolate older members of society who don’t know how to use the technology. Just how Friar is going to be expanding Nextdoor to take on Facebook? She doesn’t say. The app is used by roughly 30 per cent of households in America but only one in 10 Australian households. W...
Business | How do you fight back against the metaverse, or its God Emperor, the sentient Sweet Baby Ray’s powered cyborg that is the Z-1000? You expand Nextdoor.

That’s what Nextdoor CEO Sarah Friar told The Australian’s David Swan anyway. Swan said Friar is Down Under following her company listing on the NYSE as it plans to expand in Australia. Friar told Swan that she believes keeping everything online and then in the metaverse will isolate older members of society who don’t know how to use the technology. Just how Friar is going to be expanding Nextdoor to take on Facebook? She doesn’t say. The app is used by roughly 30 per cent of households in America but only one in 10 Australian households. W...
To continue reading this article...
More Influencing|Tech
Media news latest
In some bright news, HSC results get coverage, crime is down in the NT, but most is still Bondi-related with the funeral for 10-year-old Matilda, a police stop, 'terror cops swoop', 'our nation needs a mourner in chief', and '$500K to find Angie's killer' up north. All that and more in today's news roundup. Stories and pictures by Harry Brill, Peter Jenkins and Eliza Barr, Phillip Coorey, Jonathan Shapiro and Emma Rapaport, James Massola, Paul Sakkal, Michael Read, Richard Ferguson, Ben Packham and Geoff Chambers. Liam Mendes and Lachlan Leeming, Henry Ergas, John Kaila, Jessica Wang and James O'Doherty, Matthew Benns, Anthony Dowsley, Eli Green, Peter Jenkins, Charles Chadwick, James Morrow, Josh Hanrahan and Madeline Crittenden, Jake Gramenz and Perry Duffin, Natassia Chrysanthos, Nick Newling and Brittany Busch, Eryk Bagshaw, Julie Power, Lucy Macken, and Harriet Alexander, Kate Geraghty, James Brickwood and Jamie Barrett. ... Show more
The Pune Union of Working Journalists (PUWJ) marked its 86th foundation day with a celebration honouring journalists and journalism students for their outstanding work. Meritorious students from Savitribai Phule Pune University were also recognised. ... Show more
The Bondi massacre and its fallout, both political and emotional, continues to fill the front pages, with reams inside the papers too, but there's also some joy as HSC students quietly celebrate their successes this morning. Stories and pictures today by Phillip Coorey, Michael Read, Nicola Smith and Jessica Sier, Christopher Harris, Nigel Gladstone and Cindy Yin, Emily Kowal, Chip Le Grand, Shaun Carney, Anthony Galloway , Nick McKenzie, Matthew Knott, Perry Duffin and Sherryn Groch, Dennis Shanahan, Stephen Rice, Liam Mendes and Mohammed Alfares, Kate Geraghty, Nathanael Cooper, Anna Shreeves, Peter Jenkins and Vanessa Marsh, James Morrow, James O'Doherty, Peter Jenkins, Madeleine Crittenden, Harrison Finlay, Eliza Barr, Zara Powell, Derrick Krusche, Matthew Benns, Mark Morri, Josh Hanarahan and Peter Jenkins, Helen Trinca and Geoff Chambers, Christine Middap, Joanna Panogopolous and Elizabeth Pike, and Riley Walter. ... Show more
Marcoms news latest
PR experts Nick Zonnios and Lauren Hunt have teamed up to launch Zonnios&Hunt, a communications consultancy designed to streamline brand storytelling with a sharp, strategy-first approach, Mumbrella reported. ... Show more
Moët Hennessy Australia New Zealand has appointed Nausicaa Charrier as its marketing director, Mumbrella reported. ... Show more
Sling & Stone founder and CEO Vuki Vujasinovic will step down on January 1 after leading the agency for over a decade. ... Show more