Filter Coffee Co. to brew Laneige India’s digital buzz
By Staff Writer in Marcoms News on Wednesday, 09th April 2025 at 8:47pm

Korean skincare brand Laneige has named Filter Coffee Co. as its new digital and social media partner in India. The agency will lead digital strategy, content creation, influencer marketing, events, and e-commerce creatives.
The collaboration aims to boost Laneige’s digital presence, craft compelling brand stories, and strengthen its position in India’s growing skincare market.
“We’re excited to partner with Filter Coffee Co. Their quick thinking, creative approach, and alignment with our brand values make them a great fit. Together, we aim to strengthen Laneige India’s digital presence and lead in the skincare space.” Mini Sood Banerjee, Head of Marketing, Laneige India.
“We’re thrilled to join hands with Laneige India. This adds to our beauty portfolio...
To continue reading this article...
More Marcoms News
IN PR: Allan Hunt calls out brands seeking comms support, Ronksley steps up at Pureprofile, OpenAI hires APAC consumer and product comms lead and Taurus Marketing and Keep Left seek PR account managers.
By Staff writers in Marcoms News on Tuesday, 02nd June 2026 at 4:32pm
IN PR: Nicole Reaney picks up the baton as appointed IPREX APAC president and ANZ Bank seeks a comms coordinator
By Staff writers in Marcoms News on Monday, 01st June 2026 at 4:35pm
IN PR: Havas Red launches Havas Blak for First Nations communications, Cat McGinn launches AI strategy comms agency Liminal & Co, Jessica Allison joins Special PR as GM
By Staff writers in Marcoms News on Friday, 29th May 2026 at 2:40pm
IN PR: Via strengthens comms team with senior appointments, Miles Alexander wraps up at Thrive PR and Ana Keltchina steps up at Atlassian
By Staff writers in Marcoms News on Thursday, 28th May 2026 at 3:39pm
IN PR: Dylan Quinnell joins the Global Strategic Communications Council, India S joins The Royal Sydney Golf Club, opportunities at SHK APAC and Commonwealth Bank.
By Staff writers in Marcoms News on Wednesday, 27th May 2026 at 2:59pm
IN PR: Alexander Clampett joins Foxtel Group and Sophie Payne steps up at Archetype
By Staff writers in Marcoms News on Tuesday, 26th May 2026 at 4:32pm
IN PR: Persephone Walton-Clark begins at TMC PR, Carla Montemayor joins Hyde and Seek, Katharine Wake on job lookout and more
By Staff writers in Marcoms News on Monday, 25th May 2026 at 12:23pm
Media news latest
Marcoms news latest