Howorth takes on Skyjed representation
By Jonas Lopez in Marcoms News on Tuesday, 30th March 2021 at 3:09pm
opr B2B agency Howorth has become the agency of record for AI digital product management platform Skyjed, reported B and T.
The new deal will see Howorth craft creative solutions and a new regional growth communications blueprint for Skyjed. The initial rollout of opr’s Skyjed campaigns is marked for May 2021.
Founded by Leica Ison in 2017, Skyjed is a SaaS platform designed to support agile teams with effective product development and release solutions, using AI and predictive analytics.
“Skyjed was looking to upscale its growth marketing activities beyond Australia and onto the global stage. We are very excited to work with Skyjed’s team to develop the brand strategy and creative and execute this via an integrated brand awareness and lead generation campaign,&r...
To continue reading this article...
More Marcoms News
IN PR: Aston joins Woolworths from Min Graham's office; Landers lands in-house
By Staff writers in Marcoms News on Friday, 10th July 2026 at 4:55pm
IN PR: Tara Pereira jumps to Main Sequence; Maven adds SUR Direct to roster
By Staff writers in Marcoms News on Thursday, 09th July 2026 at 5:41pm
IN PR: Honner joins FINN Partners; Wardlaw becomes McCann MD
By Staff writers in Marcoms News on Wednesday, 08th July 2026 at 4:54pm
IN PR: Bradley joins Unharm; Siljic steps up at UMM
By Staff writers in Marcoms News on Tuesday, 07th July 2026 at 3:18pm
IN PR: We. Comms expands APAC leadership; Wiseman finds home in Archetype
By Staff writers in Marcoms News on Monday, 06th July 2026 at 5:44pm
IN PR: Perera's new gig after a year break; Butcher leads marketing at Smokeball
By Staff writers in Marcoms News on Thursday, 02nd July 2026 at 3:29pm
IN PR: GWPR annual index survey open; Gevert joins Bronwyn Tasker
By Staff writers in Marcoms News on Wednesday, 01st July 2026 at 4:04pm
Media news latest
Marcoms news latest