News Corp appoints Dean La Rosa as general manager of commercial data
By Abdul Nishad in Media News on Monday, 04th November 2024 at 3:08pm
News Corp Australia has appointed Dean La Rosa as general manager of commercial data, a role created to advance its audience intelligence platform, Intent Connect.
According to a press release from the organisation, La Rosa, who previously led commercial data and programmatic at the Seven Network, also brings experience from Nine Entertainment and Acxiom. He will report to Pippa Leary, managing director of News Corp's free news and lifestyle division.
In the release, Leary described La Rosa as a “pioneer in the data space,” noting his deep expertise in data analytics and digital media strategies.
La Rosa expressed enthusiasm for the role, stating that he looks forward to enhancing audience connections and enabling outcome-based marketing through advanced data science.
His ...
To continue reading this article...
More Media News
Legal journalist Ratna Singh criticises paid VIP darshan at temples
By Staff Writer in Media News on Wednesday, 08th July 2026 at 10:17pm
Are journalism schools keeping pace with today's newsrooms?
By Pavithra in Media News on Wednesday, 08th July 2026 at 7:55pm
Rashtriya Raksha University launches 11-day programme for national security journalists
By Staff Writer in Media News on Wednesday, 08th July 2026 at 6:17pm
NUJ(I) receives multiple nominations for 2026–2028 elections
By Staff Writer in Media News on Wednesday, 08th July 2026 at 6:08pm
TN Dalit journalist's family assaulted; three of four accused still free despite CCTV and FIR
By Suganthi Marimuthu in Media News on Wednesday, 08th July 2026 at 3:44pm
TODAY’S TEN: Ram Temple probe uncovers 70 thefts, Astra missile lands first export and more
By Staff Writer in Media News on Wednesday, 08th July 2026 at 3:18pm
Epitome: Telstra outage dominates Aussie news coverage
By Phil Sim and Chaahat Baghla in Media News on Wednesday, 08th July 2026 at 11:45am
Media news latest
Marcoms news latest