News Corp appoints Dean La Rosa as general manager of commercial data
By Abdul Nishad in Media News on Monday, 04th November 2024 at 3:08pm
News Corp Australia has appointed Dean La Rosa as general manager of commercial data, a role created to advance its audience intelligence platform, Intent Connect.
According to a press release from the organisation, La Rosa, who previously led commercial data and programmatic at the Seven Network, also brings experience from Nine Entertainment and Acxiom. He will report to Pippa Leary, managing director of News Corp's free news and lifestyle division.
In the release, Leary described La Rosa as a “pioneer in the data space,” noting his deep expertise in data analytics and digital media strategies.
La Rosa expressed enthusiasm for the role, stating that he looks forward to enhancing audience connections and enabling outcome-based marketing through advanced data science.
His ...
To continue reading this article...
More Media News
Journalist’s intervention flags deepfake clip of Madhuri Dixit, raises alarm on AI threat
By Meena R. Prashant in Media News on Monday, 01st June 2026 at 7:09pm
TN govt denies role in Puthiya Thalaimurai blackout, cites technical fault
By Suganthi Marimuthu in Media News on Monday, 01st June 2026 at 6:56pm
TODAY’S TEN: Saket rescue ends in tragedy, CBSE data leak exposed, Pak terror finance trail and more
By Staff Writer in Media News on Monday, 01st June 2026 at 3:42pm
KUWJ honours journalists’ children for talent awards in Chikkaballapur
By Staff Writer in Media News on Monday, 01st June 2026 at 3:37pm
Hindi journalism enters its third century embracing fresh challenges
By Meena R. Prashant in Media News on Monday, 01st June 2026 at 3:14pm
Regional newspapers rescued
By Staff Writers in Media News on Monday, 01st June 2026 at 7:54am
Radio exec suspended following alleged dancefloor grope
By Staff Writers in Media News on Monday, 01st June 2026 at 7:30am
Media news latest
Marcoms news latest