Smart House goes all AI
By Phil Sim in Media News on Thursday, 16th November 2023 at 11:43am
4Square Media's Richards: "It's quite frightening"
Smarthouse will use artificial intelligence to write every word of its next digital magazine, with the exception of publisher David Richards’ editorial.
The magazine is one of an increasing number of AI experiments being carried out by publishers, sometimes transparently, sometimes not, which is raising questions across the industry about ethics and copyright.
Richards told Influencing that Smarthouse had been developing a system using Microsoft Copilot to conduct interviews, do research and then automatically write that source material up as stories.
“It will write reviews, by taking information from retailers' websites, our websites, my competitors and hash them together as one story,” Richards told Influencing.
Richards ha...
To continue reading this article...
More Influencing|Tech
Media bodies engage with Mukunda Reddy on welfare and coordination
By Staff writer in Media News on Wednesday, 29th April 2026 at 8:23pm
Journalists demand crackdown on illegal networks in Tripura
By Staff Writer in Media News on Wednesday, 29th April 2026 at 7:01pm21-year-old journalism student jumps before train in Kerala, dies
By Staff Writer in Media News on Wednesday, 29th April 2026 at 6:57pmTODAY’S TEN: LPG black market spikes, Noida labour row hits ILO, AI talks with US and more
By Staff Writer in Media News on Wednesday, 29th April 2026 at 3:14pm
Journalist hacked to death in Andhra, role of sandalwood mafia suspected
By Pragadish Kirubakaran in Media News on Wednesday, 29th April 2026 at 2:58pm
In PR: BAPR launches, Gormley gets GM role, Mecca mat leave role available
By Staff Writers in Media News on Wednesday, 29th April 2026 at 1:24pm
Lizzie's Winners 2026: Helen Dancer, Best Consumer Technology Journalist - Cam Wilson
By Will McLennan in Media News on Wednesday, 29th April 2026 at 11:50am
Media news latest
Marcoms news latest