Smart House goes all AI
By Phil Sim in Media News on Thursday, 16th November 2023 at 11:43am
4Square Media's Richards: "It's quite frightening"
Smarthouse will use artificial intelligence to write every word of its next digital magazine, with the exception of publisher David Richards’ editorial.
The magazine is one of an increasing number of AI experiments being carried out by publishers, sometimes transparently, sometimes not, which is raising questions across the industry about ethics and copyright.
Richards told Influencing that Smarthouse had been developing a system using Microsoft Copilot to conduct interviews, do research and then automatically write that source material up as stories.
“It will write reviews, by taking information from retailers' websites, our websites, my competitors and hash them together as one story,” Richards told Influencing.
Richards ha...
To continue reading this article...
More Influencing|Tech
Long, Griffith share thoughts on social media ban
By Will McLennan in Media News on Wednesday, 10th December 2025 at 2:22pmWorktribes - from solo challenge to thriving freelance communications community
By Tony Bosworth in Media News on Wednesday, 10th December 2025 at 1:42pmNews Corp cadet journalists get to grips with the news
By Tony Bosworth in Media News on Wednesday, 10th December 2025 at 10:01am
THE BRIEF: The last post
By Tony Bosworth in Media News on Wednesday, 10th December 2025 at 6:07am
Oneindia launches ‘Viksit Bharat’ to simplify India’s development schemes
By Staff Writer in Media News on Tuesday, 09th December 2025 at 10:49pm
Harish Rao flags off season two of Necc-Journalist Premier League
By Staff Writer in Media News on Tuesday, 09th December 2025 at 8:33pm
Media news latest
Marcoms news latest