‘Sunrise’ program bolsters line-up with renowned broadcaster and AFL legend

By Neeraja Gopalakrishnan in Media News on

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Dentsu India expands GEO capabilities for AI-driven discoveries

By Staff Writer in Media News on
Dentsu India is expanding its Generative Engine Optimization (GEO) Practice to help brands strengthen visibility and relevance across AI-powered experiences as consumer discovery habits evolve. The practice brings together proprietary intelligence, ecosystem technologies, data, search and content expertise, technical optimization and measurement to help businesses understand how AI systems interpret information about their brands and identify gaps in visibility and representation. At its core is Dentsu Search Intelligence, which combines search, content and AI-discovery intelligence to help brands understand how they are discovered across traditional and generative environments. Dentsu is also integrating technologies such as the Dentsu AI Search Suite into its solutions and workflows. The practice is supported by a cross-disciplinary GEO task force covering business leadership, technology, data, media, search, content and analytics. Dentsu is also developing GEO partnerships, pro

Telangana journalist dies after alleged domestic violence attack

By Suganthi Marimuthu in Media News on
A 45‑year‑old YouTube news channel reporter, Vaidya Mohan, was allegedly killed at his residence in Telangana's Mancherial city early Tuesday morning. Police have detained his wife Jamuna (40) and daughter Sindhu (17) in connection with the incident. Preliminary police information suggests that Mohan was allegedly attacked with a rokali banda (traditional grinding stone) during a domestic dispute at his residence. According to K. Srinivas, head constable at the Mancherial police station, “Vaidya Mohan had been assaulting his wife for several years. His wife and daughter, frustrated with the continued domestic violence, attacked him.” Both Jamuna and Sindhu have been taken into custody and will be produced for remand after investigation, Srinivas told Influencing. Mohan was reportedly working as a reporter for a YouTube news channel. Further details are awaited as the probe continues. 

IN PR: CommsCredible marks six years with rebrand with 'Actual Intelligence'

By Staff Writer in Media News on
Gurgaon-based communications and PR tech firm CommsCredible, founded by Aman Dhall, has marked its sixth anniversary with a rebrand, moving from its founding philosophy of #StoryMatters to a positioning centred on Actual Intelligence.  The positioning is built around the ABCDE model: AI Discovery, Brand Strategy, Content Marketing, Digital PR and Experiential Events. The model aims to connect how brands communicate, appear, are discovered and experienced across platforms.  Dhall said the shift reflects changes in how brands are discovered, understood and chosen as AI, search and fragmented media consumption reshape communications.  Over six years, CommsCredible has worked with 40 high-growth businesses across fintech, deep tech, sport tech, manufacturing and social impact in India, Southeast Asia and the Middle East. The company will continue supporting founders, businesses and organisations while expanding its capabilities across AI Discovery, strategy, content, di

Sudhir Mishra quits Navbharat Times after 14 years to join 6TV

By Meena R. Prashant in Media News on
Senior journalist and writer Sudhir Mishra has resigned from Navbharat Times, Lucknow, after a 14-year stint and is set to join Telugu news television channel 6TV as Group Editor. Mishra will join the organisation in the first week of November and will be based in Lucknow, while travelling between Hyderabad and Delhi. In his new role, he will also be involved in 6TV's planned expansion into Delhi and Uttar Pradesh. “It is time for something new and I’m excited to take up the new role,” Mishra told Influencing India. A seasoned Hindi journalist, Mishra has reported extensively on climate, social issues and ground-level stories. He joined Navbharat Times on April 1, 2013, as Resident Editor in Lucknow when its Lucknow-Kanpur edition was relaunched. He later headed the publication's Lucknow, NCR and Delhi editions before returning to Lucknow in 2024. Announcing his resignation in a social media post, Mishra described leaving the organisation as a difficult

How Nandini K.L. built Digital Maadhyama on her own savings after leaving the film desk

By Meena R. Prashant in Media News on
When the COVID-19 pandemic cost many journalists their jobs, Dr. Nandini K.L. had offers from newspapers and television channels. She chose to build something of her own instead. Five years on, her independent outlet, Digital Maadhyama, has taken her into Karnataka's villages, historical sites and border regions. Recently, the Karnataka Tourism Department presented her with its Video Creator Award 2026 for documenting the state's history, heritage, culture and tourism through digital media. The award was given at a ceremony organised by the Karnataka State Tourism Development Corporation at Palace Grounds in Bengaluru. "When COVID happened, many people lost their jobs. Even though I got job offers from other newspapers and channels, I thought, 'What next? What if I lose a job again? What can I build on my own?'" she said. That question led to Digital Maadhyama, which she launched in 2021. Nandini joined Vijaya Karnataka in 2014, soon after completing her

The newsroom in your pocket: How GenAI is decentralising Indian-language news

By Suganthi Marimuthu in Media News on
For years, one of the biggest advantages of large metropolitan newsrooms was the infrastructure required to turn reporting into publishable content at scale. Editing, translation, research, video production, design and distribution often involved specialised teams and technology. Generative AI is beginning to alter that equation. For Indian-language journalism, however, the technology could have a particularly visible effect on reach. AI-assisted translation and content adaptation can allow reporting from smaller cities and regional newsrooms to reach audiences beyond its original language or geography. The possibilities extend to languages with limited digital publishing resources: a UNESCO report on mother-tongue and multilingual education documented an Indian example involving an AI news anchor delivering news in Gondi, alongside digital content in Gondi, Kolami, Hindi and English. UNESCO report on mother-tongue and multilingual education Yet the parts of journalism that depen

Can citizen journalists fill the gaps left by newsrooms?

By Pavithra A in Media News on
A photograph of the Ajanar River in Madhya Pradesh, showing a once-polluted stretch cleared of waste, circulated widely on social media in recent weeks. The person behind it was Bittu Tabahi, a 20-year-old from Biaora in Rajgarh district. He had been cleaning the river and posting updates on Instagram long before the image drew wide attention, Local Samosa reported. He also uses his account to raise questions about schools and roads in the area, reporting in the local language with a basic phone and a pair of earphones that double as a microphone. In Mumbai, Chaitali Doshi, 44, has been visiting public schools around Kandivali and photographing their condition as a volunteer with the #SchoolThikKaro campaign. Her pictures from a BMC school in Gulalwadi showed part of the premises being used by police personnel, apparently as a temporary dormitory. The police were later moved out, according to Local Samosa. Their work is part of a wider shift in how local issues reach the public. Re

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