JOY. strengthens team with four appointments Independent creative agency JOY. has expanded its team with the appointments of Rubi Hudson as client director, Erika Dulay as content director, Alex Tracy as lead project manager and Saoirse Milligan as content coordinator.  In announcing the appointments, JOY. said the four new team members would bring expertise across every stage of the creative process, from shaping strategic direction and managing client relationships to delivering integrated content and overseeing complex projects. Erika Dulay joined JOY. as content and social account director after serving as lead earned thinker at Thinkerbell and previously freelancing in the same role. Her career spans senior agency positions in Australia and the UK, including freelance business director at Eleven PR, account director and account manager at Red Consultancy in London, and senior account manager at Poem in Sydney. Earlier, she spent more than three years at Garmin UK & I

Porter Novelli team walks Eleanor Dickinson at Mumbrella reports Porter Novelli's entire 10-person Sydney team has exited Omnicom following the agency's merger into Fleishmanhillard, with sources citing culture clash. Omnicom's GRACosway has also lost multiple partners amid changes to its equity structure.   Capuano joins Universities Australia Amy Capuano has joined Universities Australia as Head of Strategic Communications, where she will lead the organisation's communications and advocacy strategy. Universities Australia said on LinkedIn, "Universities Australia has appointed Amy Capuano as Head of Strategic Communications, bolstering its leadership team at a pivotal time for the higher education sector. "With extensive experience across journalism, government, public affairs and academia, Capuano will lead the organisation's communications and advocacy strategy as it navigates sector wide reforms." Hello welcomes Griffiths

Sophie Roubicek promoted at Herd MSL Sophie Roubicek has taken on a new role at Herd MSL, having been promoted to Executive Director at the company.  She wrote on LinkedIn, “Excited to share that I've been promoted to Executive Director at Herd MSL. Grateful for the trust of our clients, the support of great leaders, and the opportunity to work alongside some incredibly talented people every day. Looking forward to what's ahead!” Roubicek had previously worked as Group Account Director, Culture and Insights Director, Account Director and Senior Account Manager for the company. She has also previously worked at EVH and Rocket Comms.  Gabriela Marcolino promoted at 4Cabling Australia Also gaining a promotion was Gabriela Marcolino, who will be stepping into the role of Marketing & Corporate Communications Specialist at 4Cabling Australia.  She said on LinkedIn, “I'm happy to share that I've been promoted to Marketing & Co

Amiria (Mia) MacKinnon appointed HubSpot director of international communications Amiria (Mia) MacKinnon has been promoted to director of international communications at HubSpot, where she will lead communications across the company's international markets after six years in its APAC marketing team. MacKinnon announced the move on LinkedIn, thanking the APAC team and former leader Kat Warboys for helping shape her career, and said she looked forward to working with Megan Malarkey and the global communications team.  She joined HubSpot in 2020 as senior PR manager for Australia, India and Singapore, later leading the company's brand, PR and integrated marketing functions across APAC. Before HubSpot, she held senior marketing and communications roles at Whiddon. Tayla Krivicic begins Tourism Australia social content producer secondment Tourism Australia has appointed Tayla Krivicic as social content producer on a four-month secondment, moving from the organisation&

Luke Brewer joins Linear Clinical Research as head of marketing and communications Luke Brewer has joined not-for-profit Linear Clinical Research as head of marketing and communications, where he will lead the organisation's marketing, communications and brand strategy. Brewer announced the appointment on LinkedIn, saying the opportunity to help build the organisation's marketing and communications function and support its mission of advancing human health drew him to the role.  He will oversee corporate communications, brand management, digital marketing, media relations, content strategy, recruitment marketing and internal communications to strengthen awareness and engagement across healthcare, research and community audiences. Brewer brings more than a decade of marketing leadership experience, most recently serving as national marketing manager at VetPartners Australia and New Zealand.  He previously held marketing leadership roles with Vetwest Animal Hospi

Joshua Barton joins Uniting Communities Joshua Barton has joined Uniting Communities as head of marketing, communications and advocacy, leading the organisation's marketing, communications and advocacy function. Barton announced the move on LinkedIn, saying he was excited to join the purpose-led organisation and contribute to its mission of enriching lives and supporting communities across South Australia. He said his first week had highlighted the team's passion, expertise and commitment to delivering positive outcomes. Barton joins Uniting Communities from Novita, where he most recently served as executive marketing manager and fundraising after previously holding the roles of general manager marketing and fundraising, and general manager marketing and engagement.  Earlier in his career, he held international communications and marketing roles with DKMS in Germany, as well as positions at Uniper, E.ON and Synovate. Sarah O'Leary returns to Initiative as Melbo