Asendia launches SendNow to deliver seamless international shipping for SME Australian e-commerce businesses

13th February 2026,  - Today, Asendia a cross-border e-commerce delivery specialist, announces the launch of SendNow, a purpose-built international shipping platform designed specifically for Australian SME e-commerce businesses.
 

This new service provides an accessible worldwide solution for businesses shipping up to 500 parcels monthly, backed by Asendia's global carrier network and delivers to over 200 destinations worldwide.

Crucially, it offers multiple drop-off and collection options through PARCELPOINT, alongside drop-off points, powered by HUBBED, it also provides easy-to-use label creation tools,comprehensive tracking and reporting, and quick-response customer support.

That's not all, adding value at every opportunity, the platform combines transparent pricing, simple self-service setup and direct integrations with major e-commerce platforms including: Amazon, eBay, Etsy, Shopify and WooCommerce.

Additional functionality includes: real-time syncing of order, label and tracking data across storefronts. Built-in automation handles customs pre-clearance to duty and tax calculation, removing the manual steps that typically slow international shipping.

Lou Milicevic, Managing Director, Asendia Australia says: "Nearly all Australian e-commerce businesses are keen to reach new international markets. With 66% of online retailer engaging in international sales, many of which are SMEs, we felt a specific solution was missing that allowed them to expand with no minimum volume. SendNow by Asendia has
been built from the ground up to remove the complexity and cost barriers that have traditionally held back smaller shippers. We're giving ambitious Australian entrepreneurs the same professional logistics capabilities as much larger retailers."

SendNow by Asendia's launch comes as international expansion is viewed as a key route for growth for e-commerce businesses, with nine in ten of online business leaders viewing an international presence as essential for future growth.

For more information about SendNow by Asendia, click here https://send.asendia.com/au

-ENDS-

Notes to Editors: 
 

Statistics referenced: 

66% of Australian e-commerce SMEs engage in international sales (StartupDaily)
100,000+ active SME e-commerce businesses in Australia with 8% projected growth in 2025 (IBISWorld)

90% of online business leaders view international presence as essential for growth (Visa)

Media Contacts: Meg Duncombe, The Think Tank megand@thinktank.org.uk

About Asendia: 

Asendia is one of the world's leaders in international e-commerce delivering parcels  to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce,
from webshop software and marketplace management to international logistics. Asendia's vision is to empower its customers worldwide with seamless access to global markets through innovative and sustainable cross-border eCommerce logistics solutions. Asendia employs over 2,000 people in Europe, UK, Asia Pacific and the USA - a global network blended with a local presence.