Agent99 lands Product of the Year service deal
By Jonas Lopez in Marcoms News on Tuesday, 19th December 2017 at 4:44pmIndependent PR outfit Agent99 scored a triumph as a result of this year’s Product of the Year Australia Awards, with the company being recognised as the award body’s official communications provider.
Agent99 was initially hired to help the Product of the Year Awards team prepare for this year’s awards night, as earlier reported over Influencing.
Under the new setup, Agent99 will devise and execute a comprehensive plan of action to build up interest for the 2019 Product of the Year Awards show in November 2018. This includes covering all categories of the Awards night and the winning brands through influencer content which highlights stories that speak the most about the brand.
“I was really impressed with the work carried out by Agent99 over the past three months...
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