Approach Communications, a PR and integrated communications firm, has launched a new public awareness campaign titled ‘Vote for National Interest,’ amid election season aimed at fostering unity and progress in Indian society, Influencing India has confirmed. The campaign urges voters to prioritise the interest of the country over divisive factors such as caste, religion, and personal considerations during elections.  Supported by Approach Entertainment & charitable spiritual organisation Go Spiritual India, the campaign emphasises the importance of making informed decisions for the long-term welfare and advancement of the nation as a whole.  In a statement to the press, Sonu Tyagi, Director of Approach Communications, stated, "With the upcoming elections, it's imperative that we, as citizens, prioritise the greater good of our nation over narrow sectarian interests. " The campaign invites individuals, organisations, and influencers passionate about promoting unity and nat

DB Digital, a digital arm of Dainik Bhaskar, an Indian newspaper group is actively seeking to expand its editorial team in Uttar Pradesh.   The digital products company is looking to fill various roles including State EOD, State Desk, Special Stories Desk, City EOD Desk, City State Desk, Community Desk, Video Producer, Motion Graphics Designer, Investigative Reporting, Political Reporting, and State Reporting.  Interested candidates who wish to join their team in Lucknow, can send their resumes through the company's LinkedIn page on or before May 22nd, 2024. 

Doordarshan, India's national broadcaster, has revealed its updated logo, now featuring a saffron hue. Gaurav Dwivedi, CEO of Prasar Bharati, highlighted the careful selection process behind the new design, focusing on its visual appeal.  A video clip shared on their official DD News page on X platform teased the new avatar, promising viewers a news experience like never before.  "While our values remain the same, we are now available in a new avatar. Get ready for a news journey like never before.. Experience the all-new DD News!"  The announcement generated a mix of reactions, with some comments welcoming the change and praising DD News for its commitment to trusted  reporting. Others expressed concerns about the colour choice and the focus on religion over other issues.  Former Prasar Bharati CEO, Jawhar Sircar, said it pained him see the saffronisation of Doordarshan’s logo — just before elections' and noted that it  will influence voters.  Despite the criticism, D

The Press Council of India has has advised print media not to run advertisements for betting and gambling websites and follow the directions issued by the Central Consumer Protection Authority (CCPA), a release stated.   In the advisory dated March 6, 2024, the Central Consumer Protection Authority (CCPA) of Ministry of Consumer Affairs had stated that ‘advertisement of online and betting platforms and apps promotes an activity that is predominantly banned and carries significant financial and socio-economic implications on consumers, particularly the youth.’  The online advertisement intermediaries have also been advised not to target such advertisements towards the Indian audience.  The CCPA has warned that if the guidelines are violated, stringent measures would be initiated as per the provisions of the Consumer Protection Act, 2019 against the manufacturers, advertisers, publishers, intermediaries, social media platforms, celebrities, influencers, endorsers and any othe

Concept Public Relations India Limited (Concept PR), a part of the independent integrated communication group, has won the PR mandate for the Fashion Entrepreneur Fund (FEF), Influencing India has confirmed.   The partnership with Fashion Entrepreneur Fund is alleged to solidify Concept PR’s positon as a leader in shaping and elevating brands.  Conveyed his enthusiasm for the collaboration, Ashish Jalan, Managing Director of Concept PR, said, “Concept PR is truly honored to be entrusted with the PR mandate for the Fashion Entrepreneur Fund.  This partnership not only reflects our steadfast dedication to fostering success in fashion and entrepreneurship but also underscores the exceptional concept behind FEF."  Jalan also emphasised the value addition to the company’s diverse portfolio through the inclusion of the Fashion Entrepreneur Fund. “Collaborating with industry leaders not only boosts our portfolio but also provides an exciting opportunity to contribute to the s

Vigor Media Worldwide has secured the PR mandate from Axita Cotton Limited, a leading producer of cotton bales and cotton seeds, Influencing India has confirmed.   This partnership underscores Vigor Media Worldwide's reputation for delivering exceptional PR and communication strategies, a release stated. As part of the mandate, Vigor Media Worldwide will develop and implement a strategic communication framework and media campaigns to fortify Axita Cotton's position in the industry.  Commenting on the partnership, Kushal Patel, Non Executive Director, Axita Cotton Ltd said, "We have found their innovative ideas align perfectly with our vision, and so we look forward to leveraging their expertise to communicate our commitment to quality and sustainable practices  through our upcoming media campaigns.” Nikhil Singhal, Founder, Vigor Media Worldwide has assured the commitment to enhance Axita Cotton Limited's brand visibility and reputation through strategic PR initiatives. "Our

Michael Janda, a financial markets and public policy expert, has been promoted to Business Editor at the Australian Broadcasting Corporation (ABC). With a focus on 'cutting through spin to find the truth,' Janda aims to deliver clear and informative business news to the audience. In a series of LinkedIn posts, Janda confirmed that he was starting a new position at ABC as Business Editor. He also noted that his old job was hectic but involved working with some great journalists. "My old job. It's hectic and high-pressure, but it also involves working with some great journalists for the nation's best media organisation. If you want to know more, please feel free to get in touch." Having previously served as the Digital Lead for Business News at the same organisation, Janda brings over 16 years of experience in online business writing and editorial development. His extensive background includes roles such as Vice-President Media at MEAA and Board Member at The Walkley Foundation for J