Smyth takes up commercial radio spot for Nine
By Jonas Lopez in Media News on Monday, 11th January 2021 at 4:13pm
Nine Radio has signed up Anthony Smyth to a new national position as commercial director for radio, effective 17 January.
The position will see Smyth liasing with the executive team on developing a national sales strategy for Nine Radio content, with the states tasked with local execution. Nine’s director of sales across TV and radio, Richard Hunwick, will be his immediate superior.
Smyth previously tackled sales for Melbourne and Victoria under Macquarie Radio, and stayed in service as Nine acquired Macquarie.
“In his role he will be a leader, an advisor, a collaborator, a business driver, a mentor, a sounding board and an ambassador for our radio offering. From a commercial perspective, this will not affect our sales structure in any way … but if you wor...
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