TV9 Bangla features Kolkata’s pandal-hopping spots with a sprinkling of AI
By Staff Writer in Media News on Thursday, 03rd October 2024 at 7:25pmTV9 Bangla has launched a Durga Puja campaign showcasing Kolkata’s popular pandal-hopping spots.
Pandal-hopping is a tradition in Kolkata, where communities come together over their favourite deity. Apart from being places of worship, Pandals are architectural marvels and provide an aesthetic appeal. As a part of Durga Puja, one can experience “artistic ingenuity and devotion” through Pandal hopping.
Using AI, the campaign highlights famous pandal hopping spots, which are famous for their traditional themes and lively crowds. It also features a couple visiting pandals across the city and a TV9 Bangla OB Van strolling the city.
In a press statement, the company stated, “The outlay used in the campaign has been animated with the blend of AI and graphics. The hand-drawn...
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