5 Minutes With Trevor Long
By Seamus Byrne in Media News on Tuesday, 24th March 2020 at 10:35amWhether he’s in a studio for TV or podcasts, or he’s dreaming of being an F1 driver, he’s always hard at work on EFTM. Here’s our 5 minutes with Trevor Long.

What do you do and where does your work appear?
I’m a Technology Commentator, I talk about gadgets and tech news on the radio across around 52 stations around Australia every week, I do a weekly podcast talking Tech, I write as much as I can or want to on my own publication EFTM.com and I appear regularly on The Today Show on Channel 9 as their resident “Tech Expert”
Anything else in your career you’ve been known for?
Before Tech I spent a long time working in radio as a producer and manager at Radio 2GB with Ray Hadley and the Continuous Call Team, and then at SBS as ...
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Influencing celebrates 24th Samsung Australian IT Journalism Awards
By Will McLennan in Media News on Friday, 27th February 2026 at 11:49am
The countdown is officially on to the 24th Samsung Australian IT Journalism Awards, as Influencing celebrated the upcoming awards last night at Cisco's North Sydney office.
The night was filled with conversations, catch-ups and lovely food and drinks in addition to speeches from Cisco's Communications & PR Manager, Adela Amanowicz, and Influencing CEO Phil Sim.
"One of Influencing's strategic pillars in our 25th anniversary year is to provide as many networking and face-to-face opportunities as we can for our communities," said Phil Sim. "So we're really thankful for Cisco who hosted this event, and their agency Thrive who did much of the heavy lfiting, in order to provide our sponsors and entrants with a relaxed opportunity to connect prior to the awards".
Sim said that entries are now in judging with finalists to be announced mid-March.
For those looking to purchase tickets to this year's Lizzies awards, they
THE BRIEF: Here, there and everywhere
By Tony Bosworth in Media News on Friday, 27th February 2026 at 5:49am
Morning, welcome to Friday and let's start with The Australian Financial Review, or more specifically with its lovely monthly magazine, the March issue of which comes out today along with the print issue. The main story in this glossy packed-with-ads-for-rich-people publication (Chanel, Hublot watches, etc) is also home to some first class editorial and photography, not least the main story which is an interview with Daniela Amodei, president and co-founder of Anthropic whose AI model Claude is at the forefront of evolving machine intelligence.
Now for those of you who are not tech-heads, I totally get it. I'm not one either, but as a colleague recently pointed out, "these days tech, and particularly AI, is in everything", which is true, like it or not. So much so that the AFR has been devoting ever more space to AI and AI-linked stories. One day I expect the financial bible to rename itself The Australian Financial &
Study highlights low pay, high risk for India's journalists amidst mounting pressures
By Staff Writer in Media News on Thursday, 26th February 2026 at 8:14pm
Protection for journalists has long been a pressing issue in India, and a recent report by the Committee to Protect Journalists (CPJ) offers little reassurance. According to CPJ, one journalist has been killed in India every year for the past ten years.
While the numbers are significantly lower compared to several other countries, the global picture remains grim. In its report published on February 25, CPJ recorded 129 journalists killed worldwide in 2025. This is the highest number documented by the organisation since it began tracking journalist deaths more than three decades ago. The report noted that Israel accounted for nearly two-thirds of all journalist and media worker killings during the year.
When journalists themselves become the story
Journalists, often described as the fourth pillar of democracy, have increasingly become news themselves. This is particularly evident in community-sensitive and geo-sensitive regions of India, where reporters face heightened risks.
Earl
Journalist's petition on fly ash risks prompts MP High Court notice
By Staff Writer in Media News on Thursday, 26th February 2026 at 7:39pm
Journalist Neelesh Sthapak has brought pressing health and environmental concerns to the fore, filing a public interest petition that prompted the Madhya Pradesh High Court on February 25 to issue notices over unsafe transportation of fly ash from a thermal power plant in Jhabua.
A division bench of Chief Justice Sanjeev Sachdeva and Justice Vinay Saraf agreed to examine the matter further, Live Law reported.
Sthapak’s petition alleged that villages near the Jhabua Power Ltd plant were being exposed to pollution due to fly ash being carried in open and overloaded trucks, in violation of rules laid down by the Central Pollution Control Board (2013) and the Ministry of Environment, Forest and Climate Change (2019). Fly ash, a hazardous byâproduct of coalâbased power generation, was said to be contaminating air, water, and soil, posing risks to public safety.
The petition also accused authorities — including the state pollution control board, district administration, an
Journalists and police hold a friendly badminton match to mark Police Week
By Staff Writer in Media News on Thursday, 26th February 2026 at 7:08pm
On the occasion of Police Week, the Chakai Police in Bihar organised a friendly badminton match between police personnel and journalists on Wednesday, February 25. The match was held at the Chakai police station premises.
The event was jointly inaugurated by Chakai Station House Officer Sarvjeet Kumar, Professor Mahendra Rai, Ajay Kumar Munna of the Business Association, and Manoj Poddar.
The police team won the match by a margin of three to two. The chief guests later honoured both the winning and runner-up teams with trophies.
The police team was led by Sarvjeet Kumar, while the Journalists’ Association team was led by Jaikumar Shukla.
Sarvjeet Kumar, Prabhat Rai, Sunil Kumar, and Mantu Kumar represented the police team. The journalists’ team included Jai Kumar Shukla, Shyam Singh Tomar, Amit Kumar Rai, Vikas Lahari, Dhananjay Rai, and Sudhir Yadav, among others, Prabhat Khabhar reported.
FOURTH RIGHT: When cartoons become contraband
By Pragadish Kirubakaran in Media News on Thursday, 26th February 2026 at 3:39pm
Image edited by Dinesh Raj M
Political satire in India has always thrived on exaggeration. What it cannot survive is invisibility.
A recent investigation by Newslaundry reports that political cartoonists across cities — from Pune to Kolkata — are seeing their work quietly restricted on Instagram following opaque “legal requests,” often traced back to Haryana law enforcement (Newslaundry, Feb 24, 2026). The platforms cite compliance with “local law.” The law itself is rarely named.
Let’s start with the Kolkata twins.
Bob and Bobby, 32-year-old filmmakers and illustrators with roughly 2.4–2.5 lakh followers, built a reputation on stylised reels mocking blind hero worship and political spectacle. On January 28, seven of their reels were restricted in India. The themes? Satire around Prime Minister Modi’s rapport with Donald Trump post-2025 inauguration, the old education qualification controversy, and “vote chori&rd
WPP and Adobe strengthen global tie-up to bring AI-powered marketing solutions to brands
By Staff Writer in Media News on Thursday, 26th February 2026 at 3:34pm
WPP and Adobe have expanded their long-standing global partnership to deliver integrated AI-powered marketing solutions for brands.
The expanded collaboration brings together Adobe’s AI tools, content platforms and data capabilities with WPP’s expertise in strategy, creativity and transformation.
The collaboration will be powered by WPP Open, the company’s agentic marketing platform, ensuring a seamless and privacy-safe transformation process. Adobe’s AI agents will assist in generating and tailoring content, while WPP’s AI tools will optimize media buying and campaign performance. Adobe Firefly Foundry will be incorporated to help maintain brand alignment across assets.
According to e4m, the partnership also includes plans to develop and deploy creative AI engineers, helping brands adopt AI tools effectively and supporting the development of future-ready marketing professionals.
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