Samsung switches from Edelman to Ogilvy PR
By Brayden Sim in Media News on Tuesday, 25th January 2022 at 11:58amTechnology giant Samsung has dumped long-term Australian public relations partner Edelman, moving to Ogilvy PR.
Samsung’s head of corporate affairs in Australia, Shaneez Johnston, in a statement, thanked Edelman for its work with the technology company.
“We are very grateful to the Edelman team and I would like to take this opportunity to publicly thank them for their partnership,” said Johnston.
CEO of Ogilvy PR and Ogilvy Health, Richard Brett said he was excited to partner with the company.
“We are beyond thrilled to be Samsung’s new communications partner here in Australia. The entire agency is delighted and honored by this new opportunity.”
In this role their core responsibilities will be to deliver earned media results around Samsung’s Australian products and serv...
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