PPR and BCW formed into one agency
By Jonas Lopez in Marcoms News on Friday, 20th September 2019 at 2:40pm
WPP AUNZ member-agency PPR has been officially combined with international communications agency Burson Cohn & Wolfe (BCW), another arm of the conglomerate.
The merger calls for BCW’s experience in the global market and associated systems to be integrated with PPR and help it attain a greater reach in the ANZ region. The news comes after PPR CEO Michael Pooley announced his departure to open a new consultancy.
Pamela Klioufis (pictured), managing director of BCW’s Australian division, has agreed to lead the new company. She has been at the post since October 2018, when she joined BCW after over five years as director and later managing director of Burston Marsteller Australia.
“The global thinking, experience, tools and systems of BCW, combined with the...
To continue reading this article...
More Marcoms News
IN PR: Lowde joins Diraq; Nielsen, Rufina promoted
By Staff writers in Marcoms News on Monday, 03rd August 2026 at 4:43pm
IN PR: Nine's Motte bids adieu; Netflix marketing director departs
By Staff writers in Marcoms News on Friday, 31st July 2026 at 4:14pm
IN PR: Brandenburg joins Atomic 212°; Dominic Burnham joins Smith & Western
By Staff writers in Marcoms News on Thursday, 30th July 2026 at 5:22pm
IN PR: JOY. bolsters team with fresh hires; Young joins MCMPR as MD
By Staff writers in Marcoms News on Wednesday, 29th July 2026 at 4:24pm
IN PR: Porter Novelli team walks, Capuano joins Universities Australia
By Staff Writers in Marcoms News on Tuesday, 28th July 2026 at 4:28pm
IN PR: Roubicek, Marcolino promoted
By Staff Writers in Marcoms News on Monday, 27th July 2026 at 4:26pm
IN PR: MacKinnon named Hubspot Comms Director; Multiple vacancies at Thrive
By Staff writers in Marcoms News on Friday, 24th July 2026 at 3:53pm
Media news latest
Marcoms news latest